Social Media Marketing is a crucial part of online marketing that can increase not only your following but also you customer list; but what is the trick to success? Keep reading to find out….
When it comes to social media marketing, it is much more than just posting random posts on social media platforms such as Facebook, Twitter, and others. Here are the 5 top questions to ask yourself about your social media post:
- Does the information you are posting on social media offer value?
- Is it part of your Social Media Marketing Strategy Plan?
- When is the last time you posted on social media?
- Have you stayed consistently posting on social media?
- Is it positive or negative?
Social Media Marketing Success
The magical ingredient has three very important elements. Utilizing these elements in your online strategies will increase your engagement ten-fold.
The Consistency Element – make a plan or schedule and stick to it. Whether you post weekly, monthly or on specific days of the week. This strategy will keep your followers engaged and coming back for more.
The Value Element – instead of spamming you buy link all over social media try offering value with a link to opt-in to your email list. The number one mistake in online marketers is posting a buy link on social media. Always, always use your capture page URL when posting on social media.
The Target Audience Element – now this is an important aspect to consider. Knowing your audience and their time zone will give you specific times of when you should be posting content. For example, if most of your following is on the east coast then you should focus on posting before work, lunch hour, after work, or before a normal bed time for the most engagement.
Stay tuned for more Social Media Marketing posts.